One thing about Negril sets it apart from the rest of Jamaica and the rest of the Caribbean, the Seven Mile Beach. It is truly seven miles of white powdery sand, crystal clear water, gracious hotels with manicured lawns, yummy beachfront cafes, lively bars, and local vendors. As lovely as the beach is, the cliffs of Negril are rapidly making a name for themselves. Ricks Cafe has long been a tourist favorite - hunkering down at the bar for sunset cocktails and being entertained by cliff divers doing what most of us refuse to. (Although many tourists do partake!) More and more hotels are coming to life on the cliffs, with the Rockhouse Hotel being the most popular. The accommodations on the beach range from all-inclusive couples only resorts to family friendly favorites. For a true snapshot of Caribbean life, visit Negril! Let our Caribbean Specialists plan your Jamaica Vacation or book online for discount packages!